| Adaptive marketing |
Customer/information profiling |
New competitive rules |
| Added value for customers |
Customer-focused organization |
One customer at a time |
| Analyze profitability by customer |
Customers’ positive interaction |
One to one advertising and promotion |
| Applications tools for customer care, salesforces, customer support, helpdesk, competition and customer intelligence |
Customization |
One to one interactive discussion communities |
| Automated customer data tracking software |
Customized web pages |
One to one presentation, collaboration |
| Automating business processes |
Data mining tools |
One to one push |
| Best practices |
Data warehouse |
One to one web interactivity |
| Buying behavior |
Database driven sites |
One to one web site personalization |
| Call process |
Database integration |
One-to-one marketing |
| Change management |
Database marketing |
One-to-one web marketing and services |
| Client relations |
Database marketing system |
Online communication |
| Community |
Database technology |
Online customer service |
| Community-building technologies |
Databases of customer information |
Order status inquiries and interactive order processing |
| Competitive intelligence |
Data mining |
Partnership |
| Competitive analysis |
Development of programs that promote customer loyalty and customer retention |
Performance measurement |
| Complaint management software |
Dialog |
Permission marketing |
| Consumer intelligence system |
Dialog marketing |
Personal message |
| Contact center market |
Differentiate customer service |
Personal response handling system |
| Convenience |
Differentiate customers |
Personalized marketing |
| Cross selling |
Differentiated service |
Personalized services |
| Customer applications |
Direct marketing |
Portal surfing |
| Customer acquisition |
Electronic tracking software |
Proactive database marketing systems |
| Customer as an assets |
Enterprise customer care |
Project management |
| Customer assist center |
Evolution of customer care |
Protecting privacy |
| Customer base |
Experience-based marketing |
Quality assurance information |
| Customer behavior |
Field service information |
Quality customer service |
| Customer bill of rights |
Focusing on customer needs |
Re-engineering of processes that touch the customer(include marketing, sales acquisition, order entry, after-sales service, customer complaints/comments process |
| Customer call/contact center |
Gathering data |
Relationship marketing |
| Customer care |
GroupWare tools |
Relationship marketing experts |
| Customer care information system |
GroupWare tools |
Response rate |
| Customer care process |
Help desk |
Sales and customer-service related software systems |
| Customer care/call center applications |
Hotline support |
Sales force automation |
| Customer complaint management |
IDEAS ‘97 |
Segment level targeting |
| Customer control |
Identify customer |
Segmentation |
| Customer databases |
Importance of customer |
Service strategy |
| Customer dialog |
Incentive for customer |
Share of customers |
| Customer dissatisfaction factors |
Information sharing |
Software packages for tracking, logging, responding to customer complaints |
| Customer focus |
Information tools |
Software solution(sales force automation tools, contact management software) |
| Customer individually dialog |
Innovation service excellence |
Strategic account management |
| Customer information retrieval systems |
Integration multiple software systems |
Strategic account management |
| Customer involvement |
Intelligent agents |
Strategic customer |
| Customer involvement |
Interaction with customers |
Strategic customer care |
| Customer issues tracking |
Interactive recommendation system |
Strategic partnership |
| Customer loyalty and retention |
Interactive technology |
Support technology |
| Customer management practices |
Interactive, web-enabled order entry system |
Tailoring to customer need |
| Customer needs |
Internet applications |
Target marketing |
| Customer profile |
Investment in customer relationship technology |
Technical help desk |
| Customer profile |
Knowledge management |
Technology and communicationConference callVoice mail/e-mailDatabases (discussion) |
| Customer relationship management |
Knowledge-based marketing |
Technology customer care |
| Customer relations |
Law of repeat purchases |
Telecommunication technology |
| Customer research |
Learning customer relationship |
The call industry |
| Customer retention |
Learning relationship |
The customer partnership |
| Customer satisfaction |
Link between technology and information investment |
Track software |
| Customer satisfaction index (CSI) |
Loyalty marketing |
Virtual selling |
| Customer segmentation |
Marketing on the internet |
Virtual selling models |
| Customer segmentation systems |
Market and customer management(MCM) |
Voice of the customer (VOC) |
| Customer service |
Mass marketing |
Web interactivity (shockwave, flash, java, database forms, streaming, audio/video |
| Customer total experience |
Measuring customer satisfaction |
Web site tracking/traffic analysis |
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